Privacy Policy

Effective date: [DATE]

HANK ("HANK," "we," "us") operates hanklifeinsurance.com, a marketing platform that connects consumers with independent licensed insurance professionals. HANK is operated by [LEGAL ENTITY NAME]. HANK is not an insurance company or a licensed insurance agency.

This policy explains what information we collect, how we use it, who we share it with, and the choices you have. By using this site or submitting a quote request, you agree to this policy.

Information We Collect

Information you provide. When you request a quote, we collect the information you enter into our forms, which may include your name, phone number, email address, state, age range, tobacco use, general health information, military service status, coverage preferences, and your responses to related questions.

Information collected automatically. When you visit our site, we and our service providers automatically collect device and usage information, including IP address, browser type, device identifiers, pages viewed, referring URLs, and interactions with our forms. We use cookies, pixels, and similar technologies from providers including Meta (Facebook) and Google to measure advertising performance and deliver relevant ads.

Form session records. We use ActiveProspect's TrustedForm service to document your consent. TrustedForm may record your interactions with our forms and pages, including mouse movements, clicks, keystrokes within our forms, and the content of the page you viewed, in order to create a certificate proving your consent to be contacted. Learn more at activeprospect.com/privacy-policy.

How We Use Your Information

We use your information to:

How We Share Your Information — Including Sale of Personal Information

Be direct with you: connecting you with licensed insurance professionals is what this service does. When you submit a quote request, we share — and are compensated for sharing — your quote request information (including your name, contact information, and your form responses) with one or more independent licensed insurance agencies or agents so they can contact you and assist with your request. Under some state privacy laws, this compensation-based sharing is defined as a "sale" of personal information. You consent to this sharing when you submit your quote request.

We may also share information with:

We do not share your general health-related form responses with advertising platforms.

Mobile Information and Text Messaging

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes unrelated to your quote request. Text messaging originator opt-in data and consent will not be sold or shared with any third parties for their own marketing purposes. Information sharing with subcontractors that support our services, such as our text-messaging and customer-service providers, is permitted.

If you opt in to receive text messages from HANK: message frequency varies; message and data rates may apply; reply STOP to opt out at any time; reply HELP for help. Consent to receive text messages is not a condition of purchasing any goods or services. Carriers are not liable for delayed or undelivered messages.

Cookies and Tracking Choices

You can control cookies through your browser settings. You can limit ad personalization through Meta and Google's ad settings, and opt out of interest-based advertising at optout.aboutads.info. Our site does not currently respond to "Do Not Track" browser signals.

Your Privacy Choices and Rights

Opt out of the sale or sharing of your personal information. Email us at [PRIVACY EMAIL] with the subject line "Do Not Sell My Information," or use the "Do Not Sell or Share My Personal Information" link in our site footer. Note: if you opt out before we have delivered your quote request, we will be unable to connect you with an advisor.

Opt out of calls and texts. Reply STOP to any text from us, or tell any advisor who contacts you that you no longer wish to be contacted. You may also email [PRIVACY EMAIL] to request that we flag your record accordingly.

Access, correction, and deletion. Depending on your state of residence (including California, Oregon, Colorado, Connecticut, Virginia, Texas, and others), you may have the right to know what personal information we have collected about you, to correct it, to delete it, and to opt out of its sale or of targeted advertising. To exercise these rights, email [PRIVACY EMAIL]. We will verify your request and respond within the time required by applicable law. We will not discriminate against you for exercising your rights. If your request is denied, you may appeal by replying to our response.

Please note that once your information has been delivered to a licensed insurance agency or agent, that party is responsible for its own use of your information under its own privacy policy. We will pass deletion and opt-out requests to partners who received your information where required by law.

Data Retention and Security

We retain quote request and consent records for as long as needed to operate our business and to satisfy legal, regulatory, and dispute-resolution requirements, including federal telemarketing consent record-keeping requirements. We use commercially reasonable safeguards to protect your information, but no method of transmission or storage is completely secure.

Children

This site is intended for individuals 18 years of age or older. We do not knowingly collect personal information from anyone under 18. If you believe we have, contact us at [PRIVACY EMAIL] and we will delete it.

Changes to This Policy

We may update this policy from time to time. The effective date at the top reflects the latest revision. Material changes will be posted on this page.

Contact Us

[LEGAL ENTITY NAME]
[MAILING ADDRESS]
[PRIVACY EMAIL]